Net Effect of Empire Avenue Missions Detailed

Empire Avenue can dramatically impact your business.  It's a strong statement and one I don't make lightly.  Let me illustrate actual results.  Of course your results may vary, they may be worse, or they may be greater.

First, let's go back over what Empire Avenue is.  Empire Avenue is an online "stock market" used by other businesses and more importantly, social media experts.  If you would like a more detailed explanation see, When a Game is Really a Marketing Tool, Empire Avenue.

You can promote your business, venture, brand, blog post, YouTube channel or ???  Whatever online asset you have that could use more eyes, more engagement and more traffic, Empire Avenue Missions are designed generate traffic.  For an overview on missions and creating them, including how-to video click here.

This balance of this post is focusing on results, showing the actual results of two missions I ran for this exact blog.  On purpose I have not promoted this blog for the past several months.  Any traffic I have been getting has been organic through my SEO efforts and really, I don't do much to promote this site organically being a free Blogger blog.  But this does prove useful to establishing our beginning trend line as shown in orange in the image below.


I created Mission #1 to drive traffic and create engagement.  The mission took me just a few minutes to create.  You can see in the image below, traffic skyrocketed roughly 400% compared to the beginning trend line and prior traffic results.

Empire Avenue Missions

After Mission #1 completed, residual traffic continued due to the sharing efforts of Empire Avenue members who completed the mission initially.  Post mission daily traffic to this blog was roughly double compared to the beginning trend line.

Missions by Net Profits Media

Roughly one week later, I posted a second mission on Empire Avenue, Mission #2 to drive additional traffic.  As you can see in the image below, once again traffic spiked.  The spike is smaller than from Mission #1.  Let me explain a possible reason for this.  For Mission #2, I spent exact 1/2 the eaves I did for the first mission. Just a test to see what would happen. Would I get 1/2 the results, same, more?  Mission #2 generated 22% less traffic with 50% less eaves budget.  Its interesting to see value generated with ongoing missions, a sort of economy of scale if you will.


This suggests some exponential growth from Mission #1 to Mission #2.

So as you can see, Empire Avenue Missions are a great way to generate traffic to your online asset, whatever that may be.  Check back soon, I'm putting together results of a Facebook "Like" Campaign using Empire Avenue missions.

Empire Avenue Missions summary by Net Profits Media

Hope you catch up to me on Empire Avenue at https://www.empireavenue.com?srefid=5097ce39751518.05821121

Facebook:  https://www.facebook.com/NetProfitsMedia
Twitter:  https://twitter.com/NetProfitsMedia
Google +: google.com/+JamesMeyer
Grow YOUR #socialmedia network, connect with leaders get great content- join me on #empireavenue for [X]PendaPalooza
XPendaPalooza

The Promotion Game - on Steroids

[X]Pendapalooza is an opportunity for players, new and experienced to interact, buy shares, and grow their networks, brands, businesses.  It's a 48-hour buy-a-thon designed to pump up both, the Empire Avenue brand, and the players that participate and maximize the opportunity [X]PendaPalooza brings.

In a previous post I highlighted Empire Avenue missions, and defined Empire Avenue as such:

Empire Avenue is an online "stock market" used by other businesses and more importantly, social media experts.  To play the game you basically buy and sell other players stock and complete "Missions" to gain additional "eaves" (the virtual currency used in EA). At this point you may be asking yourself what this has to do with advertising and promoting your business.  Simple... you create missions to reward other players (using the virtual currency "eaves") for promoting your business.  Others promote your business, the very epitome of "social media" and social proof.

Empire Avenue themselves define Empire Avenue:

The Empire Avenue Social Market is a fun game built around social media using virtual currency. Individuals and Businesses can use the game to “invest” their currency in other profiles and create a connected Portfolio of profiles that span multiple networks from Twitter, Facebook, LinkedIn, Flickr and more. The more people you invest in and the more you invest in each person, the deeper your connections. The following is what you can accomplish by playing the Social Market game on Empire Avenue:

So if you're getting the point of what Empire Avenue is, what happens when the users of Empire Avenue decide to kick it into high gear?  You get [X]PendaPalooza


[X]PendaPalooza 14

Years ago Ron Heigh (e)PWND and John Gushue (e)JOHNGUSHUE formed the 1st [X]Pendapalooza along with collaboration from (e)ADRIEL, (e)EDUPRENEUR (e)REIGN, (e)BEN, (e)ALLIE, (e)CLATKO (e)FEEDTHEWORLD and (e)NORTHLANDFOX. The first one was held in May 2011.

Cost:  Nothing
You don't have to buy anything, you don't have to buy other players.

Ways to get eaves to play:  You will need eaves to buy other players if you so choose.  During the event, expect many missions to be promoted giving you eaves to spend for completing the mission (see missions).

Expected outcome:  [X]Pendapalooza connects the social media expert, the business owner, the average and the great at what they do to form a collective and effective networking opportunity.

If you play and invest in others you will see your stock value and bank balance rise.  That's an absolute.  And this gives you more eaves, the virtual currency used on Empire Avenue, to fund more missions, to buy other players or to purchase upgrades.

Grow YOUR network, connect with leaders get great content- join me on for [X]PendaPalooza https://www.empireavenue.com?srefid=5097ce39751518.05821121

[X]PendaPalooza 14
[X]PendaPalooza 14

The Promotion Game

When a Game is really a marketing tool, Empire Avenue

Promote your brand, your business using the best in the business.

Have you ever thought just how much exposure you could get using the best in the business if money was no object?  The best social media marketers are ready to promote your business and they don't accept cash for payment.  They do however accept "virtual currency".

Empire Avenue is an online "stock market" used by other businesses and more importantly, social media experts.  To play the game you basically buy and sell other players stock and complete "Missions" to gain additional "eaves" (the virtual currency used in EA). At this point you may be asking yourself what this has to do with advertising and promoting your business.  Simple... you create missions to reward other players (using the virtual currency "eaves") for promoting your business.  Others promote your business, the very epitome of "social media" and social proof.

How it works; to begin with you must have some social accounts.  This can be Facebook, Twitter, LinkedIn, Google +, Instagram or whatever.  You create posts using your social accounts and post "Missions" offering others "eaves" for promoting your posts. For example, you tweet (#Twitter) about a new product.  You create a Mission offering 25,000 eaves (or more or less, it's up to you) to fellow EA members to retweet your post.  You launch your mission and people start sharing your content and collecting their reward.  It's really simple and takes just minutes. Your tweet gets retweeted to thousands, maybe tens or hundreds of thousands of people and it cost you nothing but "virtual" currency. Here's a video overview

Hope you catch up to me on Empire Avenue at https://www.empireavenue.com?srefid=5097ce39751518.05821121

Facebook:  https://www.facebook.com/NetProfitsMedia
Twitter:  https://twitter.com/NetProfitsMedia
Google +: google.com/+JamesMeyer